Creating a high-performance environment is much more than Kombucha on tap and ping pong tables. More than anything, it's about aligning an organization and a group of people to a mission so hairy and audacious that it's almost palpable.
Coinbase, with their "all in environment" and take no prisoners attitude, has created a culture that understands that without sacrifice, there is no success.
It means they don’t promise 9 a.m. — 5 p.m. hours or 40-hour workweeks — many days and weeks are long because that’s what it takes to get the job done.
However, because of that intensity, they are also very deliberate about finding time to recover between sprints and quarters, making sure to balance both stress and recovery at every massive step they take to becoming a 100 billion-dollar company.
Four times a year, the team at Coinbase runs what they call "recharge weeks" (roughly one per quarter), when nearly the entire company will shut down so can all enjoy downtime without work piling up.
Four weeks of coordinated recharge time might sound like a lot of time off for a company in hypergrowth, but given the intensity of their work throughout the year, they believe that this is the best way to ensure a pace that is sustainable for the long term.
That said, it's important to look at this Playbook within the context of Coinbase, and the all in environment culture they've created.
When it comes to understanding when to implement this Coinbase Playbook with your team, it's necessary to determine the goal of the Playbook, and what you are hoping to accomplish.
In the context of Coinbase, this Playbook is being used in a manner that allows teams the opportunity to go all-in, over a quarter, with those recharge weeks being used as a recovery period before the next intensive quarter begins.
In the world of LEON, this Playbook would be considered a Challenge Playbook.
When we talk about running Challenge Playbooks with teams, it's important to understand where your team is at today, and if this is the right strategy to run within the context of your business function.
As with anything, you need to ask yourself what is the short and long-term effect of running this Playbook, and how will my team perceive it.
So let me ask you:
If you answered yes to these questions, maybe this is the right time to put the pedal to the floor, and head for that hockey-stick growth!
Check out the demo below to see how easy it is to find and start a Playbook with your super-powered team!
You can search, start, set due dates, customize and send it to your team right through LEON.
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