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The typical strategy for alleviating sales team burnout is to let your people gain the courage to tell you, or to proactively implement some half-assed "no meeting Friday" policy.
These standard approaches are acceptable in nature but useless when it comes to scaling an organization, and it also means your people are left in the lurch, waiting for their leader to come to save them. Employee burnout is costly for your team performance, company growth, and employees' satisfaction and overall perception of you as a leader.
Instead of guessing or, even worse, turning a blind eye, you can prevent employee burnout and other performance-related issues. With the correct data and cutting-edge tools, LEON can help you keep an ear to the ground at all times, predicting issues like employee burnout, shaky mental health, D&I issues, and drops in performance (before it takes a nosedive).
LEON can help identify signs of burnout within your sales teams, while helping to increase employee well-being and retention. Below, we share the latest proactive strategies — including how to automatically identify warning signs and reduce employee burnout, preemptively resolve alignment issues with targeted Playbooks, and ultimately, position LEON as a performance tool for your team.
At LEON, we use the framework of Wellness Intelligence to understand how "ready" your team is to perform. Within this framework, we combine the LEON Performance Index, Growth Windows, and our Playbook capabilities to better help you understand problems before they arise, the level of support needed, and real-time strategies to implement.
Armed with the right intelligence, you can significantly improve well-being and reduce performance issues, all while keeping your sales team motivated and encouraging a healthy work-life balance.
With Wellness Intelligence leading the charge, not only will LEON take the pressure off of you and your team, but we also demonstrate how the employee experience is impacting your business' bottom line with positive employee loyalty and retention numbers.
By now, you may be thinking, "LEON sounds great — it's the Holy Grail of performance!" But when your team is busy managing day-to-day revenue goals, you may be wondering how you'll find time to identify team performance issues so that you can begin proactively fixing the problems.
LEON will automatically do a lot of this groundwork for you, preventing unnecessary headaches and helping your team feel supported at the same time. Provided with these insights, we can help you understand precisely how to identify symptoms of burnout, drive team efficiency, improve quality of work, and enhance employee satisfaction. Here's how it works:
LEON is a modern performance tool that will automatically surface team sentiment and well-being in three key fields: Health, Resiliency, and Culture— removing the need to manually assess common signs of burnout, disengagement, or even team diversity issues. You'll also be able to benchmark yourself against other companies within your space quickly.
For example, with LEON you can understand how prepared your team is to grow using our three main performance metrics:
LEON Health Index: Understand short-term burnout risk and overall team happiness and utilize these metrics to drive conversations around well-being.
LEON Resilience Index: Understand overall organizational grit and adaptability while using this medium-term metric to drive passion and commitment in your company.
LEON Culture Index: Understand cultural trust and diversity while using this long-term metric to drive alignment to company values and mission.
Understanding your team plays an increasingly pivotal role in driving revenue growth in a crowded, noisy world. Everything matters when scaling revenue teams – from predicting employee burnout and mental health to alignment and resiliency issues. With job security hinging on one lousy quarter, it is critical to understand employee engagement and their willingness to perform.
At LEON, we use Growth Windows to:
Data is meaningful. But it won't help you fully support your teams with any issues they may be having related to job burnout. Often, you'll be left with questions like What do I do next, how do you fix this, and how do I know if it worked? While understanding team readiness is helpful, sometimes you need a quick, actionable solution to unlock performance right away. For example, you may understand that your inbound sales team is trending towards burnout, but how to fix that issue is a horse of different color, right? That's why it's essential to have a bank of strategies that you can implement quickly and effectively across your entire team. We call this strategy bank Playbooks.
With Playbooks, we provide real solutions to team problems right when you need them.
Imagine this: Using our Performance Index, LEON provides you with a Growth Window that your Inbound Sales Team is currently at high risk of burnout. Instead of emailing HR and setting a meeting to discuss how to best help your team, a Playbook recommends for you to implement a "4 Day Work Week" for the next 45 days.
Better yet, you can start the Playbook and communicate it to your team, in one click of a button, directly through LEON.
Playbooks can drive massive efficiency gains for sales teams of all sizes. Because it's always on, learning, and collecting feedback, Playbooks enable leaders to deliver personal, real-time people solutions at a global scale.
Pro tip: Don't only use Playbooks when performance is low. We also built Playbooks to help you drive performance in teams that look great.
Now that you understand how LEON and Wellness Intelligence works let us take some time to understand some real-world ways you can implement this framework within your organization.
Regardless of your business type and growth goals, here are four unique ways to use LEON at your company:
1. Onboard new employees
There's nothing more exciting than training and developing a new SDR. But, of course, newbies will often experience a steep and highly stressful learning curve. That's especially true if you consider yourself a high-growth company. While often eager to learn, new employees also tend to experience burnout and churn at a very high rate, so it is in our best interest to follow them closely.
But, a new stressed-out SDR doesn't have to be the status quo. Within LEON, you can segment your new hires into their specific teams to better track and understand their well-being, and implement Playbooks specifically designed to accommodate the issues associated with starting a new role. Giving new employees proactive support from the outset increases employee satisfaction and retention and helps them onboard more effectively, while reducing work-related stress.
2. Developing autonomy within your team
Unlike the onboarding concept discussed above, when an employee starts to take on some level of mastery within their role, a new need for autonomy starts to show itself. They'll start asking questions about learning new skills (upskilling) or even working on side passion projects.
By proactively identifying the teams with high resiliency levels and reduced risk of burnout, LEON acts as a barometer to understand the timing of implementation, but more importantly, the possible success of your upskilling strategy.
3. Promotion and advancement opportunities
We all love it when we can promote a team member internally, but typically, the grind tends to have a cost. While we're not saying you should never use LEON as a predictor of leadership ability, our tools help provide insights on how to best transition your leader into their new role. This approach will empower them to take a step back, breathe, and gradually grow into a new position versus trying to sustain that same intensity level over a long time.
4. Assessing the cost of growth
No matter how diligent your business is, growth always has a people-cost associated with it. Think intense revenue goals, new product sprints, end-of-quarter all-nighters — all those mission-critical objectives that can frustrate your employees and wipe out long-term performance; they all have a negative effect. With LEON, we help you understand how impactful those sprints and all-nighters were while you compare that "cost" to the net new revenue gain. In short, we help you answer the age-old question of "was it worth it"?
Wellness Intelligence is incredibly powerful, but it's only one piece of the puzzle for delivering efficient, personal support to your employees at the scale your business needs. Request a demo today, and see how we can help super-power your entire organization.
